Scott McCoy

Biography

Scott McCoy is Professor of Business Analytics at William & Mary. He earned his Ph.D. in Business Administration from the University of Pittsburgh.

Professor McCoy's current research interests are in the area of Online Advertising, Social Media, Human Computer Interaction (HCI), Social Entrepreneurship, and Teaching Assessment. His research has been presented or published (or forthcoming) in many national and international conferences and journals such as Information Systems Research (ISR), Communications for the Association of Computing Machinery (CACM), European Journal of Information Systems (EJIS), Information Systems Journal (ISJ), Journal of the Association for Information Systems (JAIS), Information and Management (I&M), and Communications of the Association for Information Systems (CAIS).

He currently teaches Business Analytics and Social Entrepreneurship. The latter focus includes traditional campus courses, as well as extended fieldwork experiences in the Dominican Republic and Cuba over Summer and Winter breaks, respectively.

Professor McCoy has traveled the world extensively, having lived in the USA, Australia, Chile, Cuba, Dominican Republic, and Ecuador. He also had extended stays in several countries, including Argentina (2009), Cuba (ongoing), Dominican Republic (ongoing), Guatemala (2012), Hungary (2010), and Mexico (2006). He has taught business courses at, and collaborated onsite with, universities in Australia, Chile, Cuba, Dominican Republic, Guatemala, Hungary, Mexico, and the USA.

Professor McCoy is a RPCV (Returned Peace Corps Volunteer) from the Dominican Republic. Following Hurricanes Katrina and Rita in August 2005, Professor McCoy was one of 272 Peace Corps Response volunteers (formerly known in Crisis Corps) who served domestically on relief efforts in the Gulf States through an agreement with the Federal Emergency Management Agency (FEMA). This deployment of volunteers was the first and only time Peace Corps has served domestically. He recently (2016) sailed around the world with his family onboard the MV World Odyssey as part of Semester at Sea. His current country count (lived, worked or traveled) is 119.

Areas of Interest/Expertise

• Human Computer Interaction
• Social Media
• Online Advertising
• Teaching Assessment

Publications

Journals

• Pietz, J. McCoy, S., and Wilck, J.H. (2020), “Chasing John Snow: Data Analytics in the Covid-19 Era,” European Journal of Information Systems, Vol. 29, No. 4, pp. 388-404.

• Loiacono, E. and McCoy, S. (2018), “When Did Fun Become So Much Work: The Impact of Social Media Invasiveness on Continued Social Media Use,” Information Technology & People, Vol. 31, No. 4, pp. 966-983.

• McCoy, S., Everard, A., Galletta, D.F., and Moody, G. (2017), “Here We Go Again! The Impact of Website Ad Repetition on Recall, Intrusiveness, Attitudes, and Site Revisit Intentions,” Information and Management, Vol. 54, No. 1, pp 14-24.
• McCoy, S., Everard, A., and Jones, B. (2015), “Foundations of Information Systems Course Content: A Comparison of Assigned Valued by Faculty, Recruiters, and Students,” Communication of the Association for Information Systems, Vol. 36.
• McCoy, S., Loiacono, E., and Rodríguez-Abitia. G. (2013), “Cultural Differences in Website Evaluation: A Comparison of US and Mexican Web Users,” Revista Latinoamericana y Del Caribe de la Association de Sistemas de Informacion, Vol. 6, No. 1, pp 17-45.
• McCoy, S., Cha, H., and Durcikova, A. (2012), “Modeling Internet Diffusion in Developing Countries,” Australasian Journal of Information Systems (AJIS), Vol. 17, No 2, pp 5-22.
• Jones, B., Everard, A. and McCoy, S. (2011), “Distance Education At The Graduate Level: A Viable Alternative,” Contemporary Issues in Education Research, Vol. 4, No. 11, pp 9-14.
• Everard, A. and McCoy, S. (2010), “Effect of Presentation Flaw Attribution on Website Quality, Trust, and Abandonment,” Australasian Journal of Information Systems (AJIS), Vol. 16, No. 2., pp 5-19.
• Okoli, C., Mbarika, V., and McCoy, S. (2010), "Expert Assessments of E-Business in Latin America and Sub-Saharan Africa: A Theoretical Model of National Infrastructure," European Journal of Information Systems (EJIS), Vol. 10, pp 5-20.
• McCoy, S., Everard, A., and Loiacono, E. (2009), “Online Ads in Familiar and Unfamiliar Sites: Effects on Perceived Website Quality and Intentions to Reuse,” Information Systems Journal (ISJ), Vol. 19, No.4, pp. 437-458.
• Loiacono, E.T., Romano, N.C. and McCoy, S. (2009), “The State of Corporate Website Accessibility,” Communications of the ACM (CACM), Vol. 52, No. 9, pp. 128-132.
• McCoy, S., Everard, A., Polak, P., and Galletta, D.F. (2008), “An Experimental Study of Antecedents and Consequences of Online Ad Intrusiveness,” International Journal of Human Computer Interaction (IJHCI), Vol. 24, No. 7, pp. 672-699.
• Marks, P., Polak, P., McCoy, S., and Galletta, D.F. (2008), “Sharing Knowledge: How Managerial Prompting, Group Identification, and Social Value Orientation Affect Knowledge-Sharing Behavior,” Communications of the ACM (CACM), Vol. 51, No. 2, pp. 60-65.
• McCoy, S., Galletta, D.F., and King, W.R. (2007), “Applying TAM Across Cultures: The Need for Caution,” European Journal of Information Systems (EJIS), Vol. 16, pp. 81-90.
• McCoy, S., Everard, A., Polak, P., and Galletta, D.F. (2007),  “The Effects of Online Advertising,” Communications of the ACM (CACM), Vol. 50, No. 3, pp. 84-88.Reprinted as McCoy, S., Everard, A., Polak, P. and Galletta. D.F. (2007), “The Effects of Online Advertising” IT Management Select, Autumn, No. 3, p. 4-9.
• Galletta, D.F., Henry, R., McCoy, S., and Polak, P. (2006), “When the Wait Isn’t So Bad: The Interaction of Website Delay, Familiarity, and Breadth,” Information Systems Research (ISR), Vol. 17, No. 1, pp. 20-37. 
• Loiacono, E.T. and McCoy, S. (2006), “Comparison of Website Accessibility across 3 sectors,” Universal Access in the Information Society, Vol. 4, No. 4, pp. 393-399.
• McCoy, S. and Mbarika, V. (2005), “Teledensity Growth Strategies for Latin America: The Case of Colombia and Ecuador,” Communications of the Association for Information Systems (CAIS), Vol. 16, pp. 26-56.
• McCoy, S., Everard, A., and Jones, B. (2005), "An Examination of the Technology Acceptance Model in Uruguay and the US: A Focus on Culture,” Journal of Global Information Technology Management, Vol. 8, No. 1, pp. 27-45.
• Pal, A., Mbarika, V, Cobb-Payton, F., Datta, P., and McCoy, S. (2005), “Telemedicine Diffusion in a Developing Country: The Case of India,” IEEE Transactions on Information Technology in Biomedicine, Vol. 9, No. 1, pp. 59-65.
• McCoy, S., Galletta, D.F., and King, W.R. (2005), “Integrating National Culture into Individual IS Adoption Research; The Need for Individual Level Measures,” Communications of the Association for Information Systems (CAIS), Vol. 15, pp. 211-224.
• Loiacono, E.T., McCoy, S., and Chin, W. (2005), “Freedom of Access: A Study of Federal Website Accessibility,” Information Technology Professional, Vol. 7, No. 1, pp. 1-5.
• Everard, A., Jones, B., and McCoy, S. (2005), “Are IS Candidates Supplying the Teaching and Research Skills that Universities Need Most?,” Communications of the Association for Information Systems (CAIS), Vol. 15, pp. 183-196.
• Olivas-Lujan, M., Harzing, A., and McCoy, S. (2004), “September 11, 2001: Two Quasi-Experiments on the Influence of Threats on Cultural Values and Cosmopolitan,” International Journal of Cross Cultural Management, Vol. 4, No. 1, pp. 211-228.
• Loiacono, E.T. and McCoy, S. (2004), “Charity Begins at the Homepage: Providing Access to the Web for People with Disabilities,” Communications of the Association for Information Systems (CAIS), Vol. 13, pp. 471-485.
• Galletta, D.F., Henry, R., McCoy, S., and Polak, P. (2004), “Sensitivity to Web Delays: A Contingency Analysis of Users,” Journal of the Association of Information Systems, Vol. 5, No. 1, pp. 1-28.
• Loiacono, E.T. and McCoy, S. (2004) “Website Accessibility: An Online Sector Analysis,” Information Technology and People, Vol. 17, No. 1, pp. 87-101.
• King, W.R., Marks, P.V., and McCoy, S. (2002),  “The Most Important Issues in Knowledge Management,” Communications of the ACM, Vol. 45, No. 9, pp. 93-97.

Book Chapters

• Galletta, D.F., Henry, R., McCoy, S., and Polak, P. (2006), “Understanding the Direct and Interaction Effects of Web Delay and Related Factors: A Research Program” in D. Galletta and P. Zhang (Eds.), Human-Computer Interaction in Management Information Systems: Applications, Vol. 5, Armonk, NY: M.E. Sharpe, Inc.

Editorials

• Nah, F., Zhang, P., McCoy, S., and Yi, M. (2006), “Human Computer Interaction Research in the Management Information Systems Discipline,” International Journal of Human-Computer Studies, Vol. 64, No. 9, pp 787-788.
• Loiacono, E., McCoy, S., and Romano, N. (2005), “Information Technology Systems Accessibility,” Universal Access in the Information Society, Vol. 5, No. 1, pp. 1-3.
• Nah, F., Zhang, P., and McCoy, S., (2005), “HCI Studies in MIS,” International Journal of Human-Computer Interaction, Vol. 19, No. 1, pp. 1-5.
• McCoy, S., Mbarika, V., Meso, P., and Musa, P. (2004), “Information Systems and Technological Issues in Developing Countries,” Electronic Journal on Information Systems in Developing Countries (EJISDC), Vol. 17, No. 0, pp. 1-2.
• McCoy, S., Loiacono, E., and Rodriguez-Abitia, G. (2004), “Cross Cultural IS Research,” Journal of Global Information Technology Management (JGITM), Vol. 7, No. 4, pp. 1-2.