John Rokicki
Area(s) of Expertise:
Marketing Communications & Advertising, Teaching
Key Industries:
Automobile Manufacturing, Banking, Consumer Goods, Energy
Experience
Push Digital, Senior Vice President/Creative Director. Creative management for fast-growing digital startup ad agency with candidates/causes/corporations' clients. Hired agency’s PR firm, developed digital pitch kit, served on Senior Leadership team.
Ogilvy & Mather, Senior Vice President/Creative Director. Creative lead on Ford Customer Service Division account, directed global launch of new branding campaign for Andersen, led projects for McKinsey and Scotts Miracle Gro.
Doner Advertising, Associate Creative Director. Creative lead on Mazda regional advertising. Also led creative on FTD, IAMS/Eukenuba, Hunt-Wesson Foods. With art director partner served as Creative Director pro tem of Doner Canada.
Young & Rubicam, Vice President/Senior Writer. Creative lead across platforms on Bank of America (Michigan National Bank), DuPont, Lincoln Mercury NE, Lionel Trains, Detroit Tigers and, for other offices, Colgate, KFC, Molson.
Education
MA, Communication, Fairfield University, Fairfield, CT
BA, Journalism, University of Toledo, Toledo, OH
