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Stephanie S. Gelman

Area(s) of Expertise: Entrepreneurship, Executive Management, Leadership Coaching, Marketing
Key Industries: Consumer Packaged Goods, Healthcare, Manufacturing, Non-Profit
Email: [[w|sgelman]]

Experience

Gelman & Associates, Managing Director

  • Co-founded this 20-year old boutique consultancy
  • Director of firm's New Products Development and Business Regeneration Practice
  • Partner with startup, early stage and established clients to identify and solve problems surrounding product ideation, launch and relaunch
  • Advisor to female technology and life-science entrepreneurs and executives in collaboration with Springboard Enterprises
  • Clients include Pepsi, Lipton Tea, Kraft Foods, ArmorAll Products, Tracy Locke Advertising Agency, Weight Watchers, Remington Products, DNA Plant Technology among others

Kraft Foods, General Manager, Marketing & New Products Development Executive

  • Started and managed Kraft's New Business Group, overseeing all new product development
  • Moved Kraft Cheese from commodity to Natural Brand positioning, dramatically improving profitability of the 350 different cheese items and reversing share declines for this $600 million business
  • Promoted 3 times in 4 years

Procter & Gamble, National Accounts Manager, Group Leader, Brand Manager

  • Managed multiple products from concept through go-to-market
  • Responsible for market research, business planning, positioning and more
  • Awarded two patents for microwave products
  • Won McDonald's business as a major account
  • Promoted 5 times in 5 years

Gillette, New Product Development Chemist

  • Developed TRAC II Shave Cream, now the Foamy Sensitive Skin Care product

University of Kansas - Department of Medicinal Chemistry, Chemist, Cancer Research

  • Improved yield of cancer fighting drug, representing a science breakthrough
  • Recognized for having the "golden touch"

Education

  • Bachelor of Science in Chemistry, The University of Virginia, Mary Washington College