Robbie Bach

Episode 74: Mar. 7, 2017

Xbox Revisited

Few people in the technology space have had careers as interesting and successful as Robbie Bach. In 1988, Bach joined Microsoft, where he began a 22-year tenure there; first in Marketing, then in Management, and then in Leadership. In 1999 he became Chief Xbox Officer, leading the team from its startup phase to the launch of Xbox 360and Xbox Live, changing the gaming industry. In 2015 Bach wrote his book "Xbox Revisited: A Game Plan for Corporate and Civic Renewal," and joins us today to discuss his experience with Xbox, the lessons learned there, and his strategic framework that organizations and individuals can adopt to succeed.

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Show Notes
  • How to have impact beyond professional life
  • What is civic engineering
  • What is the best way to deal with complex situations
  • How to stay positive during tough times
  • The importance of perseverance
  • How do you compete correctly in business
  • How to harness your competitive nature
  • Why it takes a long time to institute strategic change
  • How best to achieve your goals
  • What to do to not make change scary
  • Why it's important to keep learning

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