Craig  Akins

Biography

Sales leader who builds winning sales organizations that produce consistent and continuous results using creative and data based actions, evidenced by:

  • More than 17 years VP-level experience growing sales and share with customers including Kroger, Wal-Mart, Harris Teeter, Dean Foods, IGA and Food City
  • Sustained, profitable sales and share growth in multiple Divisions
  • People development with 14 people promoted at least twice (2 reached VP level)
  • Using consumer and customer data to create executable actions that gain competitive advantage

 P&L Management, Sales Leader, Marketing Expertise, Strategic Planning, C-Level Customer Relationships, Category Management, Revenue Management, Package Mix Management, Brand Management, Execution, Promotions, Budgeting, Account Management, People Management, Public Speaking, New Product Introductions, Special Events, Merchandising