Entrepreneurship Course Descriptions
433. Strategies of Entrepreneurship (3 credits)
Spring. Prerequisites: BUAD 311, BUAD 317, BUAD 323, BUAD 362 or 350, and Senior standing in the Mason School of Business; or consent of the instructor.
Strategies of Entrepreneurship emphasizes entrepreneurial strategy issues of concern to entrepreneurs, business owners, and innovators responsible for new or smaller enterprises, family businesses, technology based start-ups or franchises, or those seeking to strategically transform existing businesses. Students will focus on entrepreneurial opportunities, creativity, sources for start-up ideas, and the special challenges of starting a new venture, or changing an existing one. This course fulfills the core strategy requirement. Students may not apply both BUAD 432 and BUAD 433 towards the 120 hour degree requirement, but they may apply both both BUAD 433 and BUAD 431.
443. Entrepreneurial Ventures (3 credits)
Fall and Spring. Prerequisites: BUAD 311, BUAD 323, BUAD 362 or 350; or consent of the instructor.
Entrepreneurial Ventures focuses on the issues, decisions, and problems faced by entrepreneurial owners and innovators who wish to create and manage new or smaller enterprises, family businesses, technology based enterprises or franchises. Students will develop the knowledge and skill sets relevant for the creation, operation and ultimate success of the venture based on enterprise.
450. Global Marketing (3 credits)
Spring. Prerequisite: BUAD 311.
This course includes theories of and justifications for free trade, a study of environments across international markets (including the economic environments, the cultural environments, the political/regulatory environments, and the physical/geographic environments) and the practice of marketing including global marketing management for large, small and medium sized firms. Topics include globalization, global strategies, international service marketing and marketing in the developing world.
459. Lean Processes (1.5 credits)
Fall or Spring. Prerequisite or Corequisite: BUAD 350 or 361; or consent of the instructor. Not offered 2011-2012.
This course focuses on developing lean processes within a variety of operating environments. Tools and strategies leading to improved process management are included.
461. Six Sigma (1.5 credits)
Fall. Prerequisite or Corequisite: BUAD 361 and BUAD 362, or BUAD 350; or consent of the instructor.
This course focuses on Six Sigma approaches to process quality and includes emphasis on tools and procedures for implementing Six Sigma strategies within organizations.
465. Managing Supply Chains in a Digital Economy (1.5 credits)
Fall or Spring. Prerequisite: BUAD 361 or 350. Not offered 2011-2012.
Over the last five years, technology, specifically the WEB, has revolutionized the way firms do business with each other. The usual stumbling blocks of poor information availability: incompatible organizational structures and information systems, and the high cost of collaboration are being “blown to bits” by tailored supply chain initiatives and web-centric software. This course will explore these initiatives and tools that firms are using to manage supply chains and B2B integration.
474. Negotiation (1.5 or 3 credits)
Spring.
This course introduces students to the art and science of negotiation through the study of well-documented historical negotiations, personal experience with live negotiation exercises, and the study of game theory. Students will focus on understanding the games that underlie most negotiations and developing the analytical tools and techniques required in negotiation.
476. Electronic Commerce (1.5 or 3 credits)
Fall. Prerequisite BUAD 350 or 362.
Electronic commerce describes the use of digital connectivity to pursue business objectives, including information technologies such as electronic data interchange, electronic funds transfer, Internet, intranets, extranets, mobile and wireless. To remain competitive in the 21st century, firms and the people whom manage them must more fully utilize the opportunities presented by electronic commerce by refining the definitions of markets, relationships with partners and competitors, and the development and delivery of goods and services.
482. Project Management (1.5 credits)
Fall.
This course will focus on the concepts and tools related to the management of projects within organizations. Students will examine all phases of project management including selection, planning, scheduling, control, and termination. Topics include writing project plans, developing work breakdown structures, project scheduling, resource management, earned value analysis, and project risk management.
Spring. Prerequisites: BUAD 311, BUAD 317, BUAD 323, BUAD 362 or 350, and Senior standing in the Mason School of Business; or consent of the instructor.
Strategies of Entrepreneurship emphasizes entrepreneurial strategy issues of concern to entrepreneurs, business owners, and innovators responsible for new or smaller enterprises, family businesses, technology based start-ups or franchises, or those seeking to strategically transform existing businesses. Students will focus on entrepreneurial opportunities, creativity, sources for start-up ideas, and the special challenges of starting a new venture, or changing an existing one. This course fulfills the core strategy requirement. Students may not apply both BUAD 432 and BUAD 433 towards the 120 hour degree requirement, but they may apply both both BUAD 433 and BUAD 431.
443. Entrepreneurial Ventures (3 credits)
Fall and Spring. Prerequisites: BUAD 311, BUAD 323, BUAD 362 or 350; or consent of the instructor.
Entrepreneurial Ventures focuses on the issues, decisions, and problems faced by entrepreneurial owners and innovators who wish to create and manage new or smaller enterprises, family businesses, technology based enterprises or franchises. Students will develop the knowledge and skill sets relevant for the creation, operation and ultimate success of the venture based on enterprise.
450. Global Marketing (3 credits)
Spring. Prerequisite: BUAD 311.
This course includes theories of and justifications for free trade, a study of environments across international markets (including the economic environments, the cultural environments, the political/regulatory environments, and the physical/geographic environments) and the practice of marketing including global marketing management for large, small and medium sized firms. Topics include globalization, global strategies, international service marketing and marketing in the developing world.
459. Lean Processes (1.5 credits)
Fall or Spring. Prerequisite or Corequisite: BUAD 350 or 361; or consent of the instructor. Not offered 2011-2012.
This course focuses on developing lean processes within a variety of operating environments. Tools and strategies leading to improved process management are included.
461. Six Sigma (1.5 credits)
Fall. Prerequisite or Corequisite: BUAD 361 and BUAD 362, or BUAD 350; or consent of the instructor.
This course focuses on Six Sigma approaches to process quality and includes emphasis on tools and procedures for implementing Six Sigma strategies within organizations.
465. Managing Supply Chains in a Digital Economy (1.5 credits)
Fall or Spring. Prerequisite: BUAD 361 or 350. Not offered 2011-2012.
Over the last five years, technology, specifically the WEB, has revolutionized the way firms do business with each other. The usual stumbling blocks of poor information availability: incompatible organizational structures and information systems, and the high cost of collaboration are being “blown to bits” by tailored supply chain initiatives and web-centric software. This course will explore these initiatives and tools that firms are using to manage supply chains and B2B integration.
474. Negotiation (1.5 or 3 credits)
Spring.
This course introduces students to the art and science of negotiation through the study of well-documented historical negotiations, personal experience with live negotiation exercises, and the study of game theory. Students will focus on understanding the games that underlie most negotiations and developing the analytical tools and techniques required in negotiation.
476. Electronic Commerce (1.5 or 3 credits)
Fall. Prerequisite BUAD 350 or 362.
Electronic commerce describes the use of digital connectivity to pursue business objectives, including information technologies such as electronic data interchange, electronic funds transfer, Internet, intranets, extranets, mobile and wireless. To remain competitive in the 21st century, firms and the people whom manage them must more fully utilize the opportunities presented by electronic commerce by refining the definitions of markets, relationships with partners and competitors, and the development and delivery of goods and services.
482. Project Management (1.5 credits)
Fall.
This course will focus on the concepts and tools related to the management of projects within organizations. Students will examine all phases of project management including selection, planning, scheduling, control, and termination. Topics include writing project plans, developing work breakdown structures, project scheduling, resource management, earned value analysis, and project risk management.
